Brand Identity and Website Design
Desert Sands.
Developed brand identity for boutique homewares brand, providing high quality ethical products. The brand strategy was targeted towards travellers at heart wanting to create a unique home experience influenced by European and Tuscan aesthetics. The brand graphics embody the natural textures and fibres seen within their wares and linen range. The illustrated logo is a direct response to the brand name and refers back to the origins of the brand being influenced by the ever changing landscape of the desert.
Deliverables included primary and secondary logo design, brand mark, colour palettes, moodboard, social media and web graphics, brand collateral and rollout, web design and development.